We’re excited to announce a significant milestone in our journey: Parker has raised $20 million in Series B funding. The round was led by Valar Ventures, bringing the company’s total funding to $178 million. Since our Series A, Parker has facilitated over $1B in payments across hundreds of leading brands. Driven by rising demand for financial services tailored to e-commerce needs, Parker has transformed how business owners manage cash flow and gain insights to fuel their growth. The new funding will support Parker’s expansion into new product lines, enhance its platform's AI-driven analytics capabilities, deepen integrations with major e-commerce platforms, and invest in strategic hires throughout the organization.

Beyond the Parker Card: a full suite of financial tools

The Series B funding coincided with the launch of the Parker Bundle, an entirely different perspective on how finance should work for e-commerce businesses. The Parker Bundle goes beyond traditional financial services platforms by empowering online businesses to leverage real-time financial insights to understand the ground truth for their businesses, then it gives them the tools to take action using cutting-edge financial infrastructure.

Our comprehensive platform now includes:

• Banking products with enterprise grade FDIC insurance, high-yield accounts, no transaction fees, 2x rewards on card transactions, and the ability to instantly open and configure multiple accounts for smarter budgeting and cash flow management.

• Bill Pay designed to streamline payments and financial operations.

• Advanced financial intelligence tools that deliver the insights eCommerce businesses need to make real-time decisions.

All these features work together seamlessly, giving you control over your finances. 

Our smart banking suite lets you instantly open multiple accounts and set up automated transfer rules, making it easy to budget for different business needs—from marketing spend to inventory purchases.

Introducing the Parker Analytics platform

One of the most exciting developments from Parker is our new analytics dashboard, built to give eCommerce founders a complete view of their daily financial health. By integrating key data from Shopify, Meta, and other platforms, this tool provides:

• Real-time P&L to track profitability instantly

• LTV and CAC metrics to measure customer acquisition efficiency

• Cash flow analysis that shows exactly where your money is going

• Profitability per Product that shows you which products are the true drivers of profit

• Benchmarking tools that allow you to compare your performance against industry peers

As Tim Oh, founder of Waterdoctor, shared: “If I knew about Parker’s analytics when we started, this would be one of the core tech stacks I’d start with. I love how easily I can track our core performance metrics by simply linking up Shopify, Meta, and our bank.”

Looking for more detail? Here's founding product manager, Andrew Chang, with a 3-minute tour of the new analytics product:

What's next for Parker?

With this Series B funding, Parker is poised to further solidify its place as the financial command center for eCommerce. We're continuing to build tools that help businesses automate cash management, gain critical financial insights, and access capital that grows with them. Our mission is to increase the number of financially independent people, offering the tools and capital that brands need to scale faster and more profitably than they ever thought possible.

We're proud of what we've accomplished, but we know there's still so much more to come. To our customers, investors, and team: thank you for your trust and support. We're excited to continue this journey with you, revolutionizing financial services for the eCommerce industry.

If you're an eCommerce brand looking to optimize your financial operations, we'd love to chat. Learn more at www.getparker.com